Since the start of the millennium, podcasts have gone from nonexistent to numbering in the millions, and Edison Research ...
There is no shortage of health-related podcasts. Most, however, focus on wellness, a specific disease state or the patient experience. So where are the podcasts centered on medical marketing? Other ...
In a collaborative effort, podcast industry research and advocacy firm Sounds Profitable and a number of partner organizations released the first draft of the Podcast Industry Glossary on July 19.
Given that 42% of Americans aged 12 and up have listened to a podcast in the past month, the potential impact of podcast advertising is undeniable. Podcasts boast an impressive revenue rate, with a ...
Marketing in the era of consumer-driven healthcare requires new tools and techniques. If you want patients to initiate therapy, you need to connect across more channels, more personally, and in the ...
Podcasting can be a huge step toward growing your media brand—and every company should be a media company, but that's a story for another article. Podcasting has taken the world by storm. Today, there ...
What happens when AI changes not just how we market, but how our organizations make decisions? This press release features multimedia. View the full release here ...
Phoenix Dental Agency Sr. Marketing Advisor Joins Regan Robertson as the Podcast Evolves Into a Dental Internal ...
National storytelling week highlights how widely lauded this communications tactic has become in B2B marketing. Maxine-Laurie Marshall looks at an underused storytelling technique, the podcast, and ...
Episode 500 is a celebration not just of longevity, but of the incredible marketers who’ve joined me over the years—leaders who’ve dared to be distinct, disciplined, and yes, even a little daring.” — ...
That’s the question at the center of ChatB2B, a new weekly podcast for B2B marketers who want clearer answers, and a stronger point of view, as the industry moves through one of its most ...